Craft & Scale helps charities understand their supporters...
And find their next supporters
We helped Refuge double their income
In 2020 Refuge invested in supporter research with Craft & Scale.
Between 2019 and 2024 the charity's income grew from £15m to £28m.
In the short video below, Head of Public Fundraising Joanna Felgate explains the five year impact of our research, enabling them to:
Grow income, save budget and provide strategic clarity to staff and partners
We specialise in growing mid-size charities
We put the tools of global charities into mid-size hands.
If you have big ambitions but lack big resources or the big brand, you need to speak to us.
We Organisations Craft & Scale is proud to have worked with
We know it's tough for you!
Fundraising has become a nightmare in 2026
New initiatives feel risky in case they fail.
The Board won't invest unless 10 other charities have done it first.
You've probably been through downsizing or a hiring freeze.
You're asking 'Where are the new donors? And do they need something different?'
But you can still succeed when you take the right approach...
This is how we will amplify YOUR cause...
A rapid, accurate portrait of your supporters.
An unbeatable package for mid-size budgets.
Designed to end internal paralysis on where to invest precious resources.
Supporter Portrait delivers breadth and depth in supporter insight, an unbeatable package for mid-size budgets.
It uses our unique, proven 345 methodology.
We enable you to build a strategy based on evidence and insight.
The same method that enabled Refuge to amplify their income from £15m to £28m
Base Supporter Portrait package: £19,950+ VAT
(suits most mid-size charities)
Full price dependent of supporter file size/response with optional add-ons.
What our clients say...
Ready to crank up your charity's support and profile?
Book a FREE call - we want to hear YOUR aspirations
My Name Is Joe Morrison
Founder of Craft & Scale
Creator of Supporter Portrait and the 345 methodology
I want YOU to build a successful, pioneering organisation
I've been in your shoes, as a senior leader at Save the Children UK and Plan International UK.
I'm an award-winning innovator, a Chartered Marketer, A Certified Member of the Market Research Society and a qualified Performance Coach.
Contact me directly to set-up a FREE strategy call to discuss your challenges and ambitions.
joe@craftandscale.com
+44 (0)7971 606909
